It is a pleasure to present a free 3-part webinar series to help producers create audience development strategies for their Canadian funding applications.
Build Your Audience! A guide to Audience Development Plans required by Bell Fund, Shaw Rocket Fund and TELUS Fund is an evolution of the national training tours we did 2018-2020. This time, we’re taking it online to make the content more widely available. The Magnify Digital team is presenting the free 3-part webinar series in both English and French.
Session 1 covers the objectives, target audiences, and research components of the CADPs.
Session 2 looks at the audience touch points, approach to content, and success metrics.
Session 3 rounds out the strategy component by looking at partner plans, paid media, schedules, and budgets.