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July 9, 2023

Build Your Audience! Webinar Series

It is a pleasure to present a free 3-part webinar series to help producers create audience development strategies for their Canadian funding applications.

Build Your Audience! A guide to Audience Development Plans required by Bell Fund, Shaw Rocket Fund and TELUS Fund is an evolution of the national training tours we did 2018-2020.  This time, we’re taking it online to make the content more widely available.  The Magnify Digital team is presenting the free 3-part webinar series in both English and French.

Session 1 covers the objectives, target audiences, and research components of the CADPs.

Session 2 looks at the audience touch points, approach to content, and success metrics.

Session 3 rounds out the strategy component by looking at partner plans, paid media, schedules, and budgets.

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