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4 min read
The Path Out of the Media Meltdown
The global media industry is in crisis. Established studios, emerging creators and everyone in between are competing for fragmented...
2 min read
Measure the Success of Your Travel Marketing Campaigns Effectively
Is your online marketing driving ROI for your travel business? Here's a practical guide to tracking and optimizing your travel marketing...
2 min read
$200M for more supply? What the Canadian screen sector needs is demand.
The recent announcement by Heritage Minister Pascale St-Onge, framing the new $200 million contribution from foreign streamers to the...
2 min read
Is TikTok Notes the Next Big Thing for Travel and Entertainment Brands?
TikTok, the social media giant synonymous with short-form videos, has launched a new app called TikTok Notes. While it might seem...
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