Producing the Message for the Medium

We love that our clients at Magnify are getting in the groove of producing “extra” content specifically to engage viewers online. Some of the content we see, in the form of short scripted videos, boomerangs, images and text, is excellent, indistinguishable in quality from the “primary” content, that is their…
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Live Long And Prosper – Using Web Links On Instagram

Instagram supports web links to individual posts and profiles Use them on websites to extend their reach and discoverability of your content Use a url shortening service like Google URL Shortener to help track the links you share There is tremendous opportunity for clever marketing campaigns crafted around older posts like gamification,…
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Instagram Best Practices for TV Shows

Since it launched on October 6, 2010, Instagram has become a massively important social network, with more than 400 million active users. Originally available exclusively for iPhone, this mobile-first, image- and video-sharing network is increasingly accessible across all platforms. In this post, we look at a few of the Instagram tactics being…
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